Who Are the Top 10 TikTok Influencers from Portugal?

Written By Becky Gillespie

In the last few years, TikTok has become one of the hottest platforms for creators to showcase their talents, stories, and personalities. But who are the biggest TikTok influencers in Portugal? Here’s a rundown of the 10 biggest TikTokers in Portugal, based on their follower count, engagement rate, and average likes.

1. Fernando Daniel (@ofernandodaniel)

  • Number of Followers: 483.1k

Fernando Daniel is an accomplished singer who rose to fame after winning The Voice Portugal in 2016. Known for his powerful voice and emotional performances, Fernando uses TikTok to share behind-the-scenes moments of his life as a musician, as well as clips from live performances and covers of popular songs. His ability to connect with fans through music has earned him a solid follower base, not just in Portugal but also in Brazil and Angola. His 8.14% engagement rate is well above average, showing that his followers are deeply invested in his content.

2. Otan Martins (@_o.t.a.n)

  • Number of Followers:  476.4k

Otan Martins brings a unique and vibrant energy to TikTok with his mix of dance, comedy, and lifestyle content. Hailing from Angola but based in Portugal, his content reflects a rich cultural blend that resonates with audiences across the Lusophone world. Otan is known for his high-energy videos, often featuring dances to trending songs, which explains his impressive 11.27% engagement rate and the high average of 31k likes per post. His broad international appeal, particularly in Angola, Mozambique, and Brazil, has made him a cross-border influencer with strong ties to African and Portuguese communities.

3. The Voice Portugal (@thevoiceportugal)

  • Number of Followers:  470.6k

The official account for The Voice Portugal gives fans exclusive access to highlights, behind-the-scenes footage, and interviews with contestants and coaches. With 470.7k followers, this account serves as an extension of the popular television show. Fans love reliving the emotional moments from the show and following their favorite contestants’ journeys. While the 3.93% engagement rate is not so high, its content remains highly relevant to music lovers across Portugal and Brazil, where The Voice franchise is immensely popular.

4. Tiago Pereira (@bytiagopereira)

  • Number of Followers: 470.0k

Tiago Pereira is a content creator who focuses on humor, lifestyle, and relatable everyday situations, often presenting them with a lighthearted, fun twist. His content appeals largely to younger audiences in Portugal, with 76.87% of his followers coming from his home country. Tiago’s videos range from hilarious skits to quick life hacks, making him a versatile creator with broad appeal. His ability to generate 19.3k likes on average per post, combined with a 6.34% engagement rate, reflects his consistent popularity and growing influence on TikTok.

5. Marvin (@tvmarvin_)

  • Number of Followers:  466.6k

Marvin is one of Portugal’s most engaging TikTok creators, with an incredible 16.09% engagement rate, showcasing just how much his audience connects with his content. Marvin produces a mix of comedic sketches, reaction videos, and lifestyle content, often featuring his infectious energy and witty humor. His videos frequently go viral in both Portugal and Brazil, where nearly 24% of his audience resides. With an average of 16.1k likes per post, Marvin is a creator who knows how to entertain and keep his followers engaged.

6. Rita Serrano (@rita.serrano)

  • Number of Followers:  466.0k

Rita Serrano’s TikTok is all about authenticity. Her content spans lifestyle, fashion, and personal anecdotes, which resonate with her diverse, international audience. Rita’s style is down-to-earth, and she often shares moments from her daily life, whether it is beauty tips, fitness routines, or just chatting with her followers. Her 3.53% engagement rate and 1.3k average likes may seem modest compared to others on this list, but her global audience, particularly in the United States and Egypt, sets her apart as a truly international influencer. Her mix of cultures and topics keeps her followers coming back for more.

7. TVI (@tvioficial)

  • Number of Followers:  464.1k

As the official TikTok account for TVI, one of Portugal’s largest television networks, this account serves as a digital platform for the channel’s programming highlights, trailers, and sneak peeks. From reality TV to drama series, TVI uses TikTok to engage with its audience, and gives fans exclusive content that they might miss on television. Although its engagement rate is 2.70%, the network’s massive reach in Portugal (with 77.88% of its followers being locals) makes it an essential hub for entertainment lovers. It is also gaining traction in Brazil and Angola, which extends the channel’s influence into other Portuguese-speaking countries.

8. Joana d’Albuquerque (@peoplecallmewest)

  • Number of Followers:  455.4k

Joana d’Albuquerque first gained recognition through her appearance on Big Brother Portugal, where she captured viewers’ attention with her bold personality. Now, as a TikTok influencer, Joana continues to share her life with her fans, offering a mix of fashion tips, personal insights, and the occasional humorous take on social media trends. Her loyal fanbase in Portugal accounts for nearly 84% of her followers, and her 4.82% engagement rate highlights how invested her audience is in her content. With an average of 5k likes per post, Joana’s influence extends far beyond reality TV, and she has successfully transitioned into a social media star.

9. wuant (@owuant)

  • Number of Followers:  455.3k

Known for his humorous takes on everyday life and social situations, wuant is one of Portugal’s most popular TikTok influencers. His relatable content has garnered him a massive 12.68% engagement rate, with his videos consistently racking up high likes—an average of 11.7k per post. Wuant’s ability to poke fun at the small frustrations and joys of life resonates particularly with his Portuguese followers, who make up over 80% of his audience. His comedic timing and authentic personality have made him a beloved figure on TikTok, with a following that extends into Brazil and the United States.

10. Catt Ameixa (@cattameixa)

  • Number of Followers:  449.3k

Catt Ameixa is a rising star in the Portuguese TikTok scene, known for her playful, creative, and stylish content. Her high engagement rate of 14.87% reflects her ability to connect with her audience on a personal level, often through relatable humor and trendy challenges. Catt’s TikTok is a colorful mix of fashion, beauty, and lifestyle content, attracting a predominantly Portuguese audience (86.61%) but also resonating in Brazil. With an impressive average of 20.8k likes per post, Catt is one to watch as she continues to grow her influence and collaborate with brands looking to tap into her highly engaged audience.

Final Thoughts

These top 10 influencers in Portugal are shaping the local TikTok scene with their unique styles, engaging content, and wide-reaching influence. With engagement rates that far surpass the platform’s median, these creators are capturing the hearts of audiences both within and beyond Portugal.

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